Will the real BT stand up?

Over the weekend I read three stories about BT which paint a confused view of just what it's future might be. On Saturday the Guardian reported that thanks to BT TV complaints have shoot up. The Yesterday's Sunday Times had two stories in the Business Section about the return of BT Mobile and a feature on NEW CEO Gavin Patterson's £2bn bet on sports TV.

If you read on paper you get the view that BT's retail strategy is in need of a major review. The customers are unhappy with the failings of not just it's TV product but also it's Broadband product. The only provider that gets more complaints for it's Broadband is EE.

Read the Sunday Times and all is good for BT it's about to get back in the Mobile Phone business after leaving in 2001 and BT TV has seen 3M on Virgin and Sky take the service. Then a full page feature on new CEO Gavin Paterson and his £2bn bet on sports TV is a bold gamble that aims to grow the business after a period of cost cutting. He will use a Quad Play offer to drive up incomes having bought some 4G spectrum and struct an MVNO deal with EE.

The problem is that Simon Duke in the Sunday Times does not seem to understand that BT has had MVNO agreements with O2 and Vodafone ever since it sold of it's mobile arm after over paying for 3G spectrum in 2000. He also does not seem to understand that since 2008 BT has failed to invest the money need to provide the long term upgrade in super-fast fibre to the curb rather than cabinet just as it failed to match European spending in ADSL deployment ten years previously.

When you start to understand that last week OFCOM reported that the UK has the lowest consumer prices for Mobile services in Europe you start to ask it's not just Duke that fails to understand the realities of a very competitive telecoms market but BT also.  For too long the Company thinks that one of its prime roles is to defend itself against the regulator rather than invest in it's Network so that it survives long term.  

You lost the love....

Hey Mobile Network Operator just what is going on. We have been together for some years now and whilst my love of mobile has grown stronger you have lost the love for me you once had. When we first started you were happy and helpful, giving and gracious. Nothing was too much for you, my calls were picked up by a human quickly and presents were given. Today it takes an age to get through the machine before a grumpy despondent surly conversation leaves me thinking why did I call because you don't love me any more.

I pay my bill on time, I accept you declining coverage when it comes to a phone call and the fact that when ever possible you hand me off to a wifi network. I know that the present of a new shinny device once a year was too much to ask and can now wait two years or go out and buy a replacement device myself.

Yet you now seem to think that the transaction should be something that is best undertaken at lowest cost despite the fact that I still manage to spend £100+ when others around are giving you far less each month. I know that at this time my leaving to join another makes no sense as you are working to an Industry Standard but it cannot be sustained soon I could become a nomad and operate with just wifi and tablet. I am not someone who is looking for the lowest transaction cost but rather the service that my loyalty and spend justify when seen against the average. Keeping me is about more than a calculation of margin over Subscriber Acquisition Cost it is about your Brand Values meaning something.

Looking at Twitter and chatting with mates it seems that I am not the only one that feels that you have lost the love for the consumer. It is not that our standards are raised rather that yours have dropped. Soon I will be embarrassed to say that I work in the Mobile Industry and can no longer recommend my supplier to those looking to change as at this time the reasons to change are difficult to see.

Please roll back the changes, stop trying to be a faceless heartless corporate and show some empathy not just for me but for each of the contract customers once more. You might just be rewarded yourself with growing revenues and fewer contract cancelations.         

It's not about the technology....

A friend on Twitter pointed me at this article on how Blackberry could have avoided becoming a footnote in business study classes looking at the Kodak Moment.

I am surprised that someone who works for an Advertising Agency fails to point to the obvious factors in Apples success.  When none of the others were directly advertising to the consumer on TV, Apple were.  When few were advertising handsets in the Press Apple did. Others at that time had stopped advertising above the line because they were selling products via Partners those partners were the Mobile Operators who used the coop funds to pay for in store and brochures which lets face it looks old and out of date compared to Apple.

NOTHING on a iPhone was new to the mobile industry what was fresh was the promotion and development of the aspirational quality of the handset.  It has been helped by the "exclusivity" model used by Apple to "limit" mass market appeal. This fashion label allowed Apple for a time to lead the Smartphone market but was quickly overtaken in terms of volume by Samsung who used it's Far East cooperation ethos to appeal to those that where anti-Apple to grab the market.

The big question is will my Grandchildren read that Apple was just another Levis Strauss in that it helped establish a sector, almost died, had a return to fashion and then a slow but inevitable decline?

An act of stupidity by a desperate Prime Minister

I picked up my morning paper and almost tore it in two reading the latest stupid PR stunt from David Cameron. When Ed Miliband made his Conference Speech this September we were told that price controls could not work and were wrong. Yet with his back to the wall Dave has decided that all utility companies need to be told that his government will not accept price rises in the run up to the 2015 election.

This is an act akin to King Canute except the Prime Minister does not understand that he cannot turn back the tide of price increases.

An analysis of the players in the market will show that many are subsidiaries of  overseas businesses rather than British and thus have little loyalty to local politicians. They are in the majority investing in significant infrastructure programs that mean that rather than pay taxes they have losses to cover.

What the Prime Minister should be doing via the offices of the Department of Culture Media and Sport and Ofcom is making sure that telecoms networks are able to deploy high speed broadband to the majority of the population in the majority of places. It is with such a network that the economy will grow and income rise at such a level that people do not feel price rises.

Questions Raised

Over the last few months my work projects have seen some recurring observations develop into points of interest.  I am not sure where the answers are, I am not even sure that people are making the same observations let alone crafting solutions. I thought that I would hang a few of the observations out and see if people want to respond.

So if I am using multiple devices, why can't I share "history" across them? I don't want just the synchronise my end points rather I want to map the footsteps that I travelled in getting from A to B.  Thus this is not a synchronisation problem rather it is about replication. Who can I trust to store and retrieve these journeys?

If it is about the software are we getting to a point when the hardware doesn't need to be replaced so frequently? With hardware now priced a $600+ for a premium device why can't I get it built to order and so specify what I want? If that happens then the Mobile Networks need to change their business model as they are no longer financing the device rather they are facilitating connectivity!

If you look back at the history of 3G technology you discover what we saw at launch phase quickly changed as customers declined to take the product served up by the Mobile Networks.  It was only once 3G had become established that Apple entered the market and disrupted the whole industry. The current generation was launch two years ago in two years time it should be established enough for someone to enter the market and disrupt it once again. The speed and quality of the data connection should make for a number of interesting possibilities, the loss of trust in established players and the advertising based funding model for the Internet means that for someone a massive opportunity awaits.    

So will we be wearing our next mobile phone?

The excitement over the summer has been about wearables when it comes to mobile technology.  Will our next device be in the form of smartglasses or smartwatches or even a smartsuit?

To be honest having got into some of the futurology that saw mobile phones becoming just a piece of jewellery in the form of a single earring I have a bad track record. I thought that we would be living in smart houses that sensed everything that went on and the handset would become the ultimate remote controller. I saw the mobile network morphing into a service provider that would be trusted to hold and manage all your personal data.  To be honest these were forecasts back in 20th century and Google and Facebook had not become the cornerstones of many lives and we did not thing the NSA would read all our data.  The Mobile Network was going to become everyones personal assistant and we would all have exemplary concierge levels of service.

What I do think that is that we will not live with a single connected device rather we will have a number of devices which will have a personal network connection to a modem that offers highspeed broadband and voice services. Some people who are happy with "popular" music can live with Spotify and YouTube whilst others will want a music device that plays back their musical collection. The same can be said for e-reader, camera, media consumption screen. Some are happy to map their run using an app on a phone whilst others have a more detailed record tanks to a Garmin Watch, in future the Watch will connect to the web via your personal modem.

As Augmented Reality develops we might expect the specialist glasses to become contact lenses or a protection device as seen with fighter pilots head up displays.

As healthcare gets involved we could start to see a number of devices that are warn to sense vital signs and mobility.  We can expect to these developed for the Defence and Old Aged markets before they become mainstream.  We might also be able to see tags used to enable smart seats, beds or toilets in connecting them to a mobile device and using proximity it will allow differentiation of different people within a building. These devices are likely to be manufactured thanks to 3D printing development rather than Samsung/Apple/Google design labs and Chinese factories.

The big issue will be that the deployment of smart buildings and thus smart cities is going to be the ability to get political buy in and consumer uptake.  Very many of the senior executives I meet alongside senior politicians and very rich individuals do not carry a phone and have no wish to do so. Thus in areas of New York, Switzerland, London, Paris and Berlin now can to build the infrastructure needed to mesh new services together?  

I think that we will see a number of prototypes come to market when it comes to wearables most of which will fail because we would be embarrassed to wear them and be seen as some form of cyborg. If the wearables could be made to look like "normal" products then fear that you are being "stalked" would force social pressure to stop use. Would you want someone with a wearable to share the changing facilities with you at your gym?

My advice to Mobile Networks invest in building the fastest best quality network, develop tools to manage ID, offer storage and form federations to innovate service fail to that and expect to fall.

Some thoughts about the recent developments in the handset space

Well the summer has been an eventful one for Handset Manufacturers.  We have had the expected refresh of the benchmark for smartphone from Apple and whilst they have managed to break sales records thanks to clever marketing and management of supply they didn't in my opinion retake leadership of the sector. Samsung continues to drive ahead with the expansion of the Galaxy brand thanks to a refresh of the Note and the introduction of a wristwatch form factor as remote control/2nd Screen. The car crashes have been spectacular with Nokia exiting the market via a fire sale to Microsoft quickly bettered by the offer for BlackBerry by Fairfax. Have not started analysis of the performance of HTC, LG, Sony who seem to have become casualties in the OS wars of recent years not server enough to kill them but bad enough to make them marginal players.

On the Apple front I was pleased to see just like others in the fashion industry they have given up trying to make size zero yet slimmer. I just hope that they and others will take note of the reviews of the two new iPhones side by side that report the 5c feels better in the hand and start adding curves. But please don't go over the top with a Kim Kardashian inspired monster, if that were to happen it would be on a par with the Pink Motorola V3 razr and signal that innovation had died and marketing was going to kill the business. On a negative front the changes seen with iO7 seem to be cosmetic rather than a genuine shift that takes into account that a 4G handset is a very different device to one that spends most of its time on Wifi. Perhaps next year the designers will rock up with a new OS that moves the world forward rather than paint lipstick on a fading star?

Samsung is a company that always surprises me when ever I interface with it. It's old school centralised command and control structure and long term planning seems inflexible yet surprises in getting the market right.  Unlike any of the other Handset Guys it still seems to value it's channel partners and has strong relationships with the mobile networks who after all will sell the majority of its handsets. Yet design by committee does seem to be throwing up some strange selections. The Mobile Phone business has spent twenty years telling people that don't need to wear a device on the wrist to tell the time and yet they come out and launch such a device.  Looking at the functionality I would have hoped that they would have followed Polar and combined fitness applications alongside the ability to be a second screen for a tablet/phone.

What can I say about Nokia without sounding like Tomi Ahonen? I would point out that when Nokia overtook Motorola to become Number 1 in the world it did so working with the Network Operators and up until the arrival of Elop maintained strong links.  The business was not in bad shape until it started listening to those say they need to get like Apple and so they put all their eggs in the Microsoft basket.

Until last week I was sure that Nokia would be the Business School case study in the decline and fall of mobile phone businesses but then we had BlackBerry!  Just WOW when will the lawyers start filing claims against the Board for mismanagement? When will the regulators start asking questions about financial mismanagement? When will the stockholders realise that Fairfax are the undertakers rather than saviours for the business and the body has greater value to others and seek better offers?  I don't think that we have heard the last on BlackBerry and would not be surprised to see Microsoft own the business once the dust has settled.

I think that we need a decent competitor to Google when it comes to Mobile OS and Apple is not it because it is focused just on the high end. I stronger better Microsoft that uses features from BES/BIS and can manufacture low cost devices that are sold via partners is just the kind of business that would scare the Californian Tech set and in doing so might force them to innovate and develop for a world based on 4G connectivity rather than the patch work networks we see today.

As we move towards 4G what might we expect?

Futurology is a difficult thing, it is easy to get trends right but very difficult to predict just when something might happen and how big it will be.

So here in the UK we have finally sold the spectrum for the launch of 4G services and can expect rivals to EE to start launching services in the Summer.  Will I be standing in line as a fan boy on launch date waiting for an upgrade?

No I don't think it will be an upgrade rather I think that my will be adding a MiFi device to my account so that I can make use of the faster data connection and the wifi connections on my Laptop, Tablet, MP3 player and e-reader when I am mobile and in an area without hotspot action.  Having been at the launch of 2G, 2.5G, 3G and 3.5G services I am experienced enough to know that what the Mobile Operator wants to sell me may not equate to what I need and will not be priced in a manor that encourages use.  Just look at the "smartphones" that were available at the start of 3G against the current suite of Android, Windows Mobile, Blackberry or iPhone devises. Most people got their first experience via a dongle that connected a laptop to 3G than handsets, why would 4G be any different?

What I do expect to see is more innovation from the Networks when it comes to pricing.  The thing about 4G is that it is all about faster data connections and thus you do not multiple accounts/devices rather a single account that allows you to connect as many devices as possible to consume a set amount of data.  I do not expect the present simple structure to work, the first issue is that user has no idea of now much they have use/have left and adding multiple accounts will only make it harder to understand.  I expect that we might see something that reflects the number of devices and times that you expect to use the service.  A Family plan that allows say up to 20 devices use a single connection point mainly before 8:30 and after 16:30 Monday to Friday and at Weekends and a Business Plan that sees connectivity take place between 08:00 and 19:00 and has a higher speed and capacity than the Family plan.

I hope that the introduction of 4G will see innovation from the Networks that see them working with developers rather than against them to use things such as Augmented Reality and Big Data to improve user experiences. I hope that rather than have a service forced upon me that is backed by advertising I have the option to buy a subscription that means I can remove adverts.

A bad day for Britain's Mobile Ecosystem

Today at the Science Museum Everything Everywhere entertained the dumb and witless of the British Press to its "plans" for the launch of LTE services in the UK.  Next month they will give the opportunity to a few to have a service that is so far away from 4G standards that it's laughable. EE are offering the consumer the chance to experience a Mobile Broadband experience of up to 8Mbps which is slower than some with HSDP+ devices on Vodafone are capable of getting.

This launch has every opportunity of being an even bigger disappointment that 3G was in 2003 when coverage was very poor and devices were not best suited for the improvements offered by the new technology.  The real benefit of 4G is not in services to "smartphones" rather it will be improved connectivity for laptops and tablets or it will be delivering highspeed broadband to rural areas. Everything Everywhere has no intention of offering such services any time soon.  Perhaps that is because at present it has problems giving 3G services to these markets.

The UK Government has so far managed to fudge and fiddle the sale of 4G spectrum and hopes that in allowing Everything Everywhere rights to run a second rate service they can force Stakeholders to participate in a flawed sales rather than seek judicial review and see yet more delays.  I would rather have a delayed launch of 4G that gives Britain a significant uplift that enables it to compete with rivals that a glitzy marketing launch of an inferior service that history will see as willy waving - all be it with a shinny new iPhone.

Just how stupid were the Conservative Government to privatise British Telecom?

In 1984 I left school with a few A levels and started looking for a job rather than go to University. At the same time Margaret Thatcher's Government were in the process of Privatising the Nationalised Industries and the floated British Telecom.  We were told that the new company would be more efficient and the Economy would benefit from a better run business.  "We want BT to have the complete freedom that a private company has.  Only in this way can the needs of the country and of BT be met.  The Bill creates freedom from Treasury and ministerial control.  It also gives freedom to BT to grow, to operate overseas, and to make acquisitions... the market is growing so quickly that BT can expand only by becoming a free, independent company" (Kenneth Baker, Minister for Industry and Information Technology, 29 November 1982).

"If we were to continue with the old cosy relationship of a public utility with an exclusive privilege, having its accredited manufacturers continuously supplying equipment to the same specifications, this country would become a telecommunications backwater" (John Butcher, Under Secretary of State for Industry, 15 February 1983).

So lets wide the clock forward to 2012 and look at what the UK needs in terms of telecoms products and how BT are able to service those needs.  Today in Parliament the Prime Minister said the he wanted hi Secretary of State for Culture to build the High Speed Broadband the country needs to get the Economy growing.  I almost chocked on my coffee, just how was she going to incentivise a Private Company to invest in infrastructure at a rate where it was likely to lose money?  The Chairman and Chief Executive of BT can rightly say that regardless of what the Government wants they answer to the shareholders who want a return of their investment.

Back at the time of the first Internet bubble in the late 1990s Britain was a laggard when it came to Broadband services and speed.  The issue was that BT had not invested in new service because the regulator and the shareholders were acting as an anchor.  In other parts of Europe State Owned Monopolies had been able to get a march on the UK with the deployment of ADSL services.  In an effort to remedy this the Regulator decided that BT would have to give access to it's exchanges for rivals to install equipment and hopefully introduce competition that would force BT to launch faster services to maintain customers.  Rather than achieve what they hoped for the Regulator they found the BT went slower holding back the introduction of faster services and future Upgrades to High Speed Broadband have been even slower.

Over the past year I have watched the deployment of High Speed Fibre to my local exchange in West Hertfordshire.  The project was first expected to be completed in January 2012.  The Exchange did no go live until July 2012 a delay of six months. The service available to most households is not the Infinity product advertised on the television but rather a service a quarter of that speed.  The reason is that the suburban town that I live in has too much copper buried in the ground rather than running through ducts.  This is expensive to replace and only seems to be done by BTOpenreach if the cable has been stollen.  Thus the market does not seem to be working for the benefit of the consumer or the Economy because BT does not have a financial incentive to maintain the best possible network.

In the last financial year BT has generated some £2.5Bn in free cashflow, it has also paid a dividend to shareholders.  These funds could have been used it the Utility was still in State ownership to invest in the deployment of Highspeed Broadband across the whole of the UK. The Privatised BT has not become free and it has not increased the number of suppliers used to build and maintain it's Network rather it has decreased them as they seek to reduce costs.  The cost cutting measures has also seen less money spent on training and development of Engineers the almost total closure of it's R&D facilities and consumers suffering poor quality service. (NB Once I have an update on my current service complaint to the Chairman's Office at BT I will write another post on just how they are failing to deliver)

I look across at France Telecom, Deutsch Telecom and KPN and think that  Conservative Prime Ministers have very little understand of the strategic importance of world leading communications networks.  When I visit somewhere such as Korea and Japan and see what they have achieved with Super Fast Broadband delivered via a form of planned economy and I wish that my Parents had not returned from the Far East in 1976 and I worked there.

What I'd like to hear in Barcelona next week

Have been thinking about the upcoming MWC2012 and rather than looking at what shinny new handsets will be shown and how the GSMA will be "helping" the industry move forwards through strategic alliances I have written a wish list of what would help the mobile industry move forward.

As we make major strides toward the fourth generation of mobile networks I would like to see the head of Ericsson lead the industry forwards with an honest assessment of the current state of deployment of 2G, 3G and 4G networks what they are capable of doing and how they need to be melded together to deliver quality of service and best speed possible. The need for better chip design and roadmap to LTE terminals capable of using the high-speed network. What networks need to do to match services with capability.

I want the CTO of a Major Mobile Network to stand up and talk about Security, Security, Security as the cornerstone for the business if we are to move towards cloud based services and leave behind the world of Apps. I am looking for a CTO who can tell me how his Network is secure, my Device is secure and finally my Data is secure. Once he can tell that all three are secure then we can start to talk about the quality of the network in terms of bandwidth and coverage to enable me to do stuff via the Cloud rather than solid state.

I would like a Politician to start talking about how the consumer needs to pay for the use of the resources they consume, how spectrum is a key resource and in an effort to stop people wasting it people need to understand the present model of billing is no longer fit for purpose. In an effort to aid the consumer his Government has stopped selling spectrum but rather is now licensing blocks to Networks and the effectively regulating them for poor services, once the network is built and running effectively they intend to tax the Networks on profits made. The Regulation of New Mobile Networks will be done of the basis of coverage and speed in relation to the population and to assist in the quick and effect build out of networks planning permission has been revised to allow replacement of old equipment with the latest without needing a new permit.

Can we have an evangelist from the Silicon designers who is capable of explaining why System on a Chip designs are a compromise whilst we await better batteries, how the new Wifi and Fixed Wireless Broadband standards will impact on the development of GSM standards and how at this moment there are no chips capable of covering all the available spectrum and thus Software Defined Radio is once again stalled. Will the industry representative also take a stick to the current trend towards smaller smartphones and point out that what is needed are designs that will get teens, blue collar and emerging markets doing more with mobiles?

Finally can Martin Sorrell talk about how marketing is killing mobile as only an idiot would expect advertising to generate the revenues needed to give someone a free phone. As we become more aware of the way data on our habits is sold what kind of fool would allow themselves to be ripped off? What Brand would coupon customers to such a level that they make no money, once to get someone in the shop fine but if you have to keep doing it then they are parasites not customers because they will never afford what you are selling. Effective marketing is about getting people with money to pay as much as possible for stuff, when they stops the business starts to die and finally goes bankrupt. Consumers use of mobile is different from fixed and so don't just think that it is a new media on which to send junk mail.

The above are my hopes, my expectation is that we will be talking about a few new handsets that will keep Android out in front of the iPhone, RIM still has not got what it takes to compete with Apple and Google and Nokia can still make great hardware. The GSMA will talk about m-Health being the next big market for mobile and Machine-2-Machine is going to be massive (it's not as big as they think because lots of smart-meters will use powerline technology rather than 3G) and look at the success of M-Banking.

Why Apple is bad for the Mobile Industry

If you read this blog or follow me on Twitter then you will know that I am no fan of Apple.

I do not buy into the myth that they are interested in what the consumer wants but rather feel that they are very good at marketing compared to their peers.

The current focus on lets make everything a slim as possible is not a benefit but rather an obsession in controlling component manufacturers and in doing so setting prices. Why is Apple's management of the supply chain OK and Tesco's controlling of farmers wrong when they are both the same thing?

Recently I have been using my old Ericsson T68i and the ergonomics of the phone makes it a joy to hold and use. More importantly put the handset down on a surface and the rubber back means that it does not slide around. OK I am use the T68i as a PHONE and so was interested in calling and SMS rather than web based apps but then I was working rather than looking to fill dead time.

Because of Apple's lead as the trend setter other makers of Smartphones are all attempting to make handsets that look and function in the same way as an iPhone. I had hoped that design at Nokia had not been sacrificed on the "burning deck" of re-engineering the Firm undertaken by Steve Elop but unfortunately they seemed to have lost all their corporate intelligence. Nokia Engineering had grown too big but at one time they had people who were concerned by the response a user got when pushing a button and attempted to make the experience better.

What concern does Apple have for the user? I fear that it is more akin to IKEA than Georg Jensen. After a while as consumers learn more about how to use products that they own they understand the failings of low cost mass design and production and are willing to pay more for a better experience. Yet what improvement do we see with the iPhone in terms of industrial design?

If Jonathan Ive is a Design Hero then he needs to demonstrate such by following the actions of Dieter Rams rather than just mouthing kind words about his ability. Rams with Vitsoe and Braun was capable of designing products that function on a higher level than Apple has ever done. If you want to learn more then get yourself a copy of As Little Design As Possible.

Others are starting to realise that Apple's business practices are bad for the sector as a whole they do not seem to be in the UK or US but rather Germany and France where the company has a smaller impact as a whole. I have long been a advocate of the fact that most people do not seek to converge to a single device but rather are happy to carry a number of them. Sit on public transport and you can watch people switching between phone, MP3, e-reader, tablet rather than using a single device. Apple has benefitted from this divergence getting people to buy iPhone, iPod, iPad yet when it comes to the phone they offer one single device in terms of form factor.

If I want to create something then a touch screen device does not make it easy. Yes I know David Hockney makes art on his iPad but he also uses a Hasselblad and very large canvases and paint for his large public works. A keyboard with good design allows faster typing than I can do on an iPad even if that is a simple one such as on my T68i let alone a QWERTY design.

Then how about Apple giving a screen that is better in bright light that is also capable of falling three feet without breaking? My observation of others on Public Transport usually allows me to spot two or three broken iPhone screens. I do not see any broken Sony Ericsson, Samsung, HTC, Blackberry or Nokia screens.

If an iPhone is about wonderful User Interface design the can't I expect more of a physical interface than a single button?

Thinking about Mobile Handsets

Over the last few weeks I have been looking at upgrading the handsets of my three daughters and so have reviewed what is on the market and what they wish to do with there phones.

This will be the fourth handset that my Twins have owned. At the moment they are happy users of a Blackberry Bold which are starting to show signs of age. They are not heavy users of either text or voice but they use BBM and Facebook with a little email. They are thus happy with the QWERTY form factor and when asked if they wanted a Blackberry Touch they declined as the find the lack of keyboard slows them down. They are looking for something that is robust enough to live with the knocks of life in a teenage girl’s pocket and bag that means it has to bounce before it breaks.

The youngest wants her second mobile phone to have a few more features that the basic candy bar she currently has. She does not want an iPhone as “the girls who have one at school are bullies and they all seem to be broken within a few weeks.” I have been looking at a number of Android handsets but she seems to like the Nokia Lumina 800 I have been playing with because it does not look girlie, has a good camera and the battery lasts.

When you look at the shelves in a phone retailer at the moment if you take the Blackberries away what you see is a Smartphone format that is almost uniform. It reminds me of the mid 1990s just as the industry was about to under go massive expansion and all you could have was a black brick, then Nokia launched the 5110i with snap on covers and Motorola and Samsung decided that we might like silver clamshells.

Perhaps we can pause for breath on the development of Operating systems and start to look at form factors? For a number of years I have thought that mobile users are unlikely to carry just one mobile phone when they are able to purchase devices and looking at fellow travellers on the train it does now seem that time has come. Not everyone wishes to carry a device with a 3½ to 4½ inch screen as a phone, so why not have some devices that don’t have a touch screen but rather a simple keyboard?

The interesting thing is that none of the three seem to be demanding a wide range of Apps with which to “personalize” their handset. The number of people they “chat” with on Facebook is a subset of their “Friends” with whom they are social both in the real and virtual world. They do want a device that gives access to YouTube. A VPN which would give access to catch up TV from both the UK and US would be very welcomed. But if that was not available no problem as they can do so via Laptop or Tablet.

When it comes to an upgrade of my handset, something that I can quickly synchronise with my car, laptop and headset would make life easy. As I tend to use my phone whilst driving something with very good voice command would be welcomed. I would love to get rid of the touch screen as too often I put my current phone in my pocket after use and the discover that because it was still active I have played audio books, surfed the web and changed the keyboard, theme etc. . Over the last 14 months my favorite handset has been my Vertu Ascent because it does what I want it to do and when I need something I just use the Concierge service.

Will 2011 be the year that we see that the iPhone had no clothes?

I have spent most of this year questioning just how smart a phone is an iPhone. In my opinion it is neither smart or a phone. Its success can be put down to the fact that Apple have managed to create a massive buzz around it. A mixture of celebrity endorsement alongside massive advertising campaigns has made the device wanted by the public but does that make it a good phone?

To my mind the problem with the iPhone is that the App Store has failed to maintain innovation and the refresh of a new OS which saw Steve Jobs push facetime ™ as the new way to communicate show that Apple has grown tired. The Company seems to be pushing development in the area of the App Store with the focus on the iPad and Apple TV rather than making significant progress with phones. If I were a shareholder of Apple stock I would be asking when can we expect to see a similar diversity in form factor for phones as we see in iPods? What is the company doing to improve the quality of phone calls?

I accept that in some markets the iPhone has been very successful. However the same was true of Motorola with a number of handsets and look at them now. I am sure that for some the fact that you see so many with an iPhone has taken the luster off the product. A number of those I know who are currently using an iPhone 4 acknowledge that they have two-three old iPhones at home having upgraded as each new machine is released. Yes I know that the same can be said for Blackberry Users or Nokia fans but the buzz around them is not as loud.

Ask Motorola about how fast the consumer can turn and you will be told that the abandonment can be faster than the celebrity status of a contestant in Big Brother. I think that Apple will play a significant part in the mobile device market for quite some time. I do not think that the product will be a phone however. As consumers we tend not to converge on a single device but rather diverge. As consumers become more knowledgeable about costs and experiences they also demand more. The novelty of the App has long past for most of us and so we are looking at the utility of our devices.

The combination of living in the Cloud and the iPad means that I can now work without my MacBook Pro for most client engagements. Thus I carry a device that allows a better user experience than an iPhone when it comes to watching video, reading books/papers or casual web surfing. As I become someone who carries multiple mobile devices rather than have a mobile subscription for each I have bought a mifi dongle for those times when wifi is not available free of charge (my ISP gives me free access to hotspots as part of my service.)

So will Apple surprise us with an iPhone Nano; will we see HD Voice available on the iPhone 5 or will the iPhone become a museum exhibit? I think that Apple are focused on the revenue streams from the iTunes store and thus we may never see an iPhone7 as the exit the phone business.

So where in the centre of the mobile universe?

Spent an enjoyable couple of hours today putting the world to rights with some guys I respect in the mobile ecosystem. After joking about now nothing can work unless it's invented by Steve Jobs and comes via an App we turned to trends developing now. Both said that they are considering relocating to San Francisco as at this moment it seems to be the centre of influence as to where Mobile is going. They say that at this moment it is where the money and brains are.

But wait is that true?

I fear that they may be drinking the wrong type of Kool-aid. Whilst at this moment in time everyone feels that the mobile industry rotates around planets Apple and Google these are bubbles similar to the property and internet hype. The risk is that the centring of focus in the Valley will limit the view of demand.

When it comes to adoption has the rise of the App been as successful as SMS, Voice Mail or Ring Back? Will history judge the iPhone and Android as nothing more than a ringtone?

If I were to start a new venture then my investment would be in machine-to-machine and/or mobile healthcare. Given that I would want to develop relationships that enable me to build and exit a business is the Valley the best hub? Should I chose to relocate could I cope with Americans claiming that they rule the mobile industry when they have no understanding of the global standards, have yet to come to terms with the pre paid market because of the idiosyncratic payment system in the US of receiver pays and coverage of mobile networks is patchwork?

But where would I set up?

Europe is fragmented with many small sites offering expertise when it comes to hardware/software/services but does not have the access to finance needed to develop start-ups.

India has lots of Engineers but does not seem to have the ethnographers needed to offer a usable interface. It would be like returning to a Motorola Razr, wonderful to look at but a disappointment to use on a daily basis.

Japan offers money, wonderful networks and engineers looking to develop things people will use. However very few make call on a phone and so what we see is pocket computers as we head towards the cloud.

Where would you set up to have the best chance of success?

What would I rather pick up my phone or my keys as I leave my house?

Today Nokia launch their first NFC enabled handset.

With one of these phones can I replace my Oyster card? How about my NFC car fob? What about the Garage Door? An my Bank Card has NFC so can I replace that?

The answer to all these questions is at this moment in time is NO. Therein lies the problem with standalone development and the current fixation that the App Store is the answer.

Nokia has over the last four years been working with a number of stakeholders in the NFC ecosystems. Trials that I know of include a trial of season tickets at Manchester City Football Club, replacement of Oyster Cards in London, cash replacement trials in France. They have worked hard on the development of a technology standard that will replace card readers over time, they have studied hard the ethnology around the change in behaviour.

Why then is the launch of the new handset inhibited? Because the other stakeholders in the NFC space fear that they will become locked into a walled garden controlled by Nokia perhaps? How about the fact that the innovation required for such a service now faces a lag because too much resource is directed to the needs of Apple and Android development?

If the mobile is no more than hardware and as a User I have an expectation that just like an MP3 player I should be able to fill it with the content that I want. The launch of new technology such as NFC into the mass market needs to be Federated more. That is when Nokia launch such a phone it needs to be reported by my Bank, Carmaker and Transportation provider who all tell me that I can now use it to access their services. Lets face it no Call Centre Assistant you talk to so far would be able of facilitating the firmware upgrades needed to install new services.

Sorry I have been quite

It has been some time since I have posted anything.

The reason is that I have become more and more frustrated with the fixation that the answer is the iPhone for all things that are wrong with the mobile phone market. Just as Motorola got it wrong with placing all its eggs in one basket trusting everything to Apple is flawed.

Those that ask, what about Android? Have to understand that Google is just another walled garden and it to is flawed for other reasons.

The fact that both of these handset developers see the future as about the power of the App store highlights the failure to understand the ecosystem that is the Mobile Phone Industry. Observe the clamour of Vodafone Shareholders looking for the fire sale of minority equity assets to see the bonfire of the vanities.

Google does not seem to understand the timeframes the Industry operates under.

Apple sees life in a binary format of winners and loser which risks seeing the foundations crumble under them. As a futurologist I read the tea leaves for Apple as potentially pulling out of the phone market. Recent developments with the iPad, iPod and Apple TV could all point to no iPhone6. If the App store was the answer look for the BBC News app on the OVI and ANDROID stores it will not be the same one developed by Fjord for the iPad.

Nokia have replaced the CEO as he was unable to develop a handset that would kill the iPhone. As Apple is a very small rival and the real fight is with Blackberry his focus was on the right place. Yes fire him because he did not stop the rise of RIM but not for the lack of a high end handset that fails to complement the ecosystem.

If you fail to understand the need to support the ecosystem what you face is failure of the infrastructure. If Vodafone cannot see a return on the investment for new base stations why are they going to build them?

Once Mobile Networks employed anthropologists and sociologists to understand customer needs and develop products. Now they live on Internet Time which works on open development with Darwinian evolution. Evolution is difficult when the search methodology is a top ten list rather than accurate indexation with a standard taxonomy.

This post is me letting off steam. I might come back and develop some of the observations above or I might lie in a dark room and listen to whale music.

I am not something that may be owned!

Today Vodafone announced that a new service aimed at bringing together the fixed a mobile web called Vodafone 360 this is to replace Vodafone Live. The aim of the service is to gather all of a customer’s friends, communities, entertainment and personal favourites in one place.

The core of the service is a new personal address book that aims to bring together all of contacts from the mobile phone, social networks and other internet accounts. It will work across a range of handsets and synch automatically with the PC. My fear is that despite collecting contacts numerous studies show that most of us have fewer than five friends. It is this small group that we communicate the most with; so why collate a number of different lists?

Whilst I agree that the aim of Vodafone to bring the most frequently connected people closer to the front I doubt the need for a “proximity algorithm”.

The fight seems to be Vodafone against Facebook, Google and Apple for the trust of the customer. My issue is that for many they idea that they are little more than chattle is something that is unacceptable. Most consumers are anarchists in the oldest sense of the word and operate in informal social groups. Thus any attempt to control this group has as much chance of success as herding cats!

I am full of support for the adoption of LiMo based handsets and the development of a proprietary UI. But am unsure about the difference from the inq Facebook handset that won awards at this years GSMA World show in Barcelona this February.

Confussion over the Handset market

I know that we are in a quite period as the holiday season starts to end with one last public holiday before the children return to school but if you take both the Observer and The Sunday Times you might be a little confused as to the progress of Android.

The Observer reports that the iPhone faces a threat, whilst the Times tells us that Google is failing in the smartphone market.

This week I have been talking to a number of clients about the OS battle that is taking place in the mobile phones space. In preparation for a workshop on Smartphones OS I decided that I would put aside my opinion formed by being a user for the last twenty plus years and get one of everything and use them for a few weeks. So I have started carrying a small gadget bag with something others than Nikons in. As well as the Nokia E71 I have a G1, Apple 3G, Blackberry Storm and I still carry my Sony Ericsson C905i.

I do not think that the mobile industry is in a battle for one single OS but rather the current EIGHT competing OS will be consolidated down to just three.

Talking with others who use Smartphones has been interesting. One current iPhone users told me that he was going to pass on an upgrade of his iPhone to the 3GS but rather he was moving to an Android handset and upgrading to Paid Google Apps so that he could work on the Cloud. Another told me that he keeps being surprised by RIM and has noticed how many women are using one to surf and network with rather than an iPhone. The Nokia users cannot see why they should jump ship and are hopeful that the divergence into Linux and Windows devices are little more than a distraction.

I have noticed that my iPhone seems to prefer WiFi to the poor O2 network when ever I want to use facebook, twitter, Yahoo, Shozu. The experience is no different from my iPod Touch and thus if I have an iPod why do I need the Phone element because I'm not using the phone network and payment is taken via my iTunes account. I am now using pictures in Twitter but is that worth the expense?

I seem to be having problems with the Android App Store and Installing software like Opera. The mail client seems good but the browser needs work. For me the mixture of touch and QWERTY keyboard is a pain. Might be a better experience on Vodafone than it is on T-Mobile but I am underwhelmed at present.

The Storm is an interesting experience. The device has attracted a lot of attention from my teenage twins who would both love to find in their bag for the new school year. The messaging is excellent especially BB to BB user and Facebook and Twitter are as good as on the iPhone.

I am starting to get the hang of the E71 and Ovi alongside Google Apps does make it a productive device. The battery life is far better than that of the other smartphones however I still find that I need to switch to Opera to work as quickly as I can with either my PC or MacBook. In switching to Opera a number of sites ask we to "use the browser installed by the phone manufacturer" what is this 1999 all over again?

When I am off out for a walk with my camera what do I put in my pocket? It is still the C905i it has a better camera and the battery does not die on me. Should I need it I have GPS and Opera takes care of the browsing.

From conversations and observation I feel that RIM and Linux will be two of the three that are left standing the other one is any ones guess. Mr Jobs has been at the phone thing for two years now and he still has not hit the target he set himself for sales outside of the US. If he were to launch the tablet / iPod Touch MAX and it was a success would he kill the iPhone? Most people I observe when I travel seem to have two mobile phones and they carry these in a bag rather than in a pocket and so a larger form factor will not be an issue providing that it is A5 in size rather than A4.

What ever handset OS wins the distribution model will have to change. Two year contracts will see handsets looking like they have been cared for by Vandals if my Twins handsets are anything to go by. One friend has changed his iPhone five times in the last year as it was starting to look used and the Apple Store guys let him. What is need is more Handset Vendor stores so that some may buy a handset and then buy connectivity separately. After all we know that the guy in Carphone Warehouse is not going to give us the best deal.

Network Coverage Issues....

A few weeks ago Ofcom published maps for all five UK Operators coverage of the UK with a 3G Signal. At the time I thought that the maps were interesting but suspected that they were overstating the situation.

With the change of handset and the fact that this Summer England are playing an interesting cricket competition I have been more concerned that usual about coverage.

I have chosen to trial the Sky Sports service on my Orange Handset. In order to be able to watch mobile TV I have to be able to get a 3G signal. If all I relied on was Orange I'd have thought that England played well in Leeds last week as all that I saw was the first three overs on Friday and 15 minutes of Broad and Swan hitting the ball to all corners. The other attempts to watch whilst I was out and about were all failures because I didn't have coverage. The issue was that I was not at home where I know Orange has coverage issues but rather I was in Central London, Oxford and around the M1. The other issue is that Ofcom says that Orange has the widest coverage.

With my T-Mobile handset I find that the traffic management is an issue in the daytime the push email on my handset does not function and email is downloaded in blocks however between 20:00 and 07:00 it does work. So just what is happening to the T-Mobile Network if it is drifting in and out?

I have "free" mobile broadband from BT which uses the Vodafone network and I have to say that on my commute into London they seem to be the only people capable of providing coverage along the Metline all the way out to Hertfordshire. The dongle also seems to function well in places where I cannot find wifi. In terms of mobile broadband Vodafone is not only faster than 3 but also has a greater footprint.

Why is this an issue?

Well in an effort to get UK working better we want to use Mobile to provide coverage to those that chose to live in a rural setting that is not covered by ADSL or Fiber-optic networks in order to give speeds of 2 Meg/Second. If those inside Government are to believe the regulator or networks that they offer British Telecom a get out clause we are in for a shock.

I don't blame the Networks completely for the failure of their coverage. Some of the blame has to be accepted by NIMBY local Governments who refuse planning for new base stations. My Lib Dem controlled council as a matter of course refuse all applications and so appeals are need to grant them. The fact that we have an over supply which has seen prices collapse makes it difficult to justify the return on investment needed to cover all of the UK. However the auctions required commitment to cover the UK with a suitable service. Today that service can be seen as a hybrid network that offers a basic connection and at times a high speed one. The regulator needs to raise the speed of the basic connection.

Without a suitable network how can a provider expect me to pay for a service. Given what I have experienced over the first week of testing mobile TV I don not expect to keep it after the free period is over. In order to attempt to use my handset as a mini-computer I have to use the wifi radio. In doing so I consume power too fast for my phone to operate all day. If I am using wifi I am not mobile but rather wireless and so might as well use my iPod Touch if all I need is small screen access or my Laptop if I want a bigger view.