Focus: The battle for Britain's airwaves The Sunday Times has another feature on the switch to digital TV. The paper asks who will get the radio spectrum released by the switching off of the analogue service. The paper sees the competition as Broadcasters against mobile phone networks with the Government making a significant windfall in licence fees.
The journalist looks as DVB-H trials by the Mobile networks as an adjunct for 3G services. The problem is that todate these services have only been in trial format by the networks, and as such have involved a highly selective group being offered "free" TV. Now what will happen when you have to pay for a handset on which to watch TV and also pay a subscription to view programs?
Well if the Vodafone/SKY link up is anything to go by it will be an even bigger flop that the launch of 3G. Friends who have tried the service all stopped within the first month because it was so poor. The other problem is that the Mobile Networls are rolling back predictions on 3G take up, instead they are talking about Camera Phones, Music Phones and Smart Phones. Just look at the highly successful Sony Ericsson K800i very little is made of the fact that it is a 3G handset.